Story
The Cigarette Man
Here's how the cigarette man teaches us a valuable lesson: determination isn't enough if...
Aug 2, 2025
Hey, It's Ali.
Yesterday, I was on the train after doing a course when I saw something I won't forget.
An old guy, with a white beard and a shaky hand, was trying to light a cigarette.
He had to put down his can of Monster just to do it, and looked like he was about to have a heart attack.
It got me thinking about how hard we work for things we want.
This dude was going through immense physical pain just to have a smoke.
You and I are doing the same thing every day; we're determined to build a business, to make more money, and to finally get out of the daily grind.
But here’s what I learned: determination isn't enough if you're not on the right track.
The old man got his cigarette, but at what cost?
You could be pouring hours of hard work into your marketing, feeling like you're fighting an uphill battle, only to end up with a few new leads and a whole lot of stress.
You're determined to do it, but you might not be getting the results you deserve.
That's why we're here to help you build a marketing engine that doesn't just rely on sheer determination.
It's a system designed to attract clients consistently, so you can spend your energy on what truly matters.
You shouldn't have to feel like you're having a heart attack just to get new clients.
Want to see how? Book a free 15-minute strategy call with me today and let's talk about building a marketing plan that works smarter, not harder.